The year was 2000, and at 39 years old, Humberto Martins was at the peak of his popularity, fresh off his role as Bernardo Baldochi in the wildly popular TV Globo soap opera, "Uga Uga". The actor, known for often appearing shirtless in his soap operas, was riding a wave of fame that made him a "galã"—a term for a male heartthrob.
O próprio ator desenvolveu o conceito e o roteiro do ensaio para garantir que o resultado final não fosse vulgar.